Romenesko

Philadelphia Inquirer | The Bulletin
At least two community groups oppose Philadelphia Media Holdings' plan to drape the Inquirer building in massive advertisements for Jerry Seinfeld's "Bee Movie." PMH CEO Brian Tierney says the ads would bring in "very little, minuscule, pennies," but would be good publicity. "If we can do this, it'll be all over the local media and people will be talking about it." The company needs zoning board approval before the ads can go up. || Related story.