Content Bridges
Ex-Twin Cities editor
Ken Doctor's advice for
Joel Kramer's MinnPost.com: Get beyond text; create a strong commercial presence early on; and re-connect the community to the news. By letting go dozens of journalists, the Star Tribune and Pioneer Press have unknowingly opened a market for competition like MinnPost, he says. "Certainly, most don't think of it that way, and can easily dismiss a million-dollar start-up. But look at it this way. What does it take to do journalism going forward? First and easiest answer: It takes journalists."
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Kramer: "I care deeply about the future of serious journalism" (PJNet)