Top Story

When Photojournalists Get Stuck Between Police, Protesters

1.	Reporte del Pew Research Center Sobre los Cambiantes Hábitos Noticiosos 6:56 PM September 5, 2008
2.	When Photojournalists Get Stuck Between Police, Protesters 6:17 PM September 5, 2008
3.	J-student says having to take NYT to class is a drag 5:27 PM September 5, 2008
4.	Twin Cities Journalists Arrested Covering RNC Protests 5:11 PM September 5, 2008
5.	New York Times to combine some sections 3:51 PM September 5, 2008
More Recent Articles

Most E-mailed

Recent Comments

Recent Tags

Community Activity

Poynter Seminars

Small, in-person training experiences.

1.	Poynter Leadership Academy Apply NOW
2.	NewsU: Writers at Work: A Process Approach (II) Apply by Sept. 8, 2008
3.	Multimedia Journalism for the Ethnic Media Apply by Sept. 8, 2008
All Poynter Seminars

News University

Today's most popular courses on NewsU, Poynter's e-learning site for journalists.

All NewsU Courses

Webinars

Our online classroom is just a click away. Learn more.

All Webinars

Romenesko
Latest News Reporting
& Writing Ethics &
Diversity Leadership &
Management Visual
Journalism Online &
Multimedia TV &
Radio Journalism
Education

Romenesko

Home > Romenesko

Tools: Text Size

, Print

, RSS

, Subscribe via e-mail

Jim Romenesko

Your daily fix of media industry news, commentary, and memos.

Updated at
5:19 p.m. ET

It's time to get off Couric's back
Says Jon Friedman.
MarketWatch)

POSTED THURSDAY
Times-Picayune subscribers
Get four papers today.
(Editor & Publisher)

POSTED WEDNESDAY
Rather and Lehrer
Discuss old-style conventions.
(ANP)

Newsday circ scandal update
Nine get probation.
(Newsday)

Kushner at RNC
"Sitting quietly."
(Star-Ledger)

Raleigh N&O offers more buyouts
Charlotte Observer, too.
(N&O | Memos)

POSTED TUESDAY
AP talking points
Re Fournier.
(Politico.com)

Bloomberg-NYT rumor
How it started.
(NY Observer)

AJ-C departures
A slide show.
(Brightcove.com)

LEFT RAIL ARCHIVE

E-mail Romenesko
Send letters, memos,
and feedback.

CBS News' rebranding of Couric was all wrong from the start

National Journal
The Katie Couric from NBC was known for her legs, her laugh and the way she bonded with viewers outside the "Today" studio, says William Powers. "Then CBS purchased the brand and gave it a makeover. The rebranding of Katie Couric was all wrong from the start. You don't take a fun, popular brand and make it all serious and sedate. Katie is a Mini Cooper, not a Lexus. This is Branding 101." He says there's still time for producer Rick Kaplan to save the Couric brand.

Posted at 8:58 AM March 16, 2007

Tools:
Comment