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Home > Reporting, Writing & Editing
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1:27 PM  Feb. 19, 2007
Chapter One: The Power of the Parts
Creating the Serial Narrative: A Starter Kit
By Roy Clark (More articles by this author)
Senior Scholar, Poynter Institute

More in this series

Every series of events in the papers, from a campaign for a public swimming pool to a great war is a serial story."   -- Frank Luther Mott, "The News in America" (1952)

RELATED RESOURCES




Serial narratives of note:


"Tea Parties with Angels," by Francesca Donlan, The  (Fort Myers, Fla.) News-Press

"The Crossing,"  Rocky Mountain News

"The Fever," The Virginian-Pilot



"'Her Picture in My Wallet': An Experiment in Writing Voice," by Roy Peter Clark

"The Internal Cliffhanger: Writing Tool #31," by Roy Peter Clark

"How to Write a Good Story in 800 Words or Less," by Roy Peter Clark

"Writing the Newspaper Novel," by Roy Peter Clark

"Reviving the Feature Story," by Roy Peter Clark



"A Brief History of Newspaper Narrative," by Chip Scanlan

"To Be Continued: A Serial Narrative Primer," by Chip Scanlan

Since I reported and wrote my first serial in 1995, technology and the news business have experienced tumultuous changes. Newspaper circulation has declined. News staffs have been cut. The space for news has been reduced. The physical size of the newspaper has shrunk.

The habits of busy readers have changed, too. Items of information are now dumped on Web sites as soon as they are learned, delivered electronically to people who have learned to read telegraphic bits on their tiny cell-phone screens.

In the face of such change, I've been told, the long newspaper story is a dinosaur, as dead as the anecdotal lead: I want the news, Mabel. I want it now. And give it to me straight.

Such reactions to the current sea change are panicky exaggerations. I'm as impatient as the next reader, and usually refuse to change my reading habits in order to embrace an unusually long story. This is why the serial with short chapters makes so much sense to me. Stories delivered in five-minute chapters do not turn off or overwhelm the reader. Well-organized, and supported by the archive of the Web site, they render something much more powerful than information. They render experience.

I didn't invent the serial narrative. But over the next week, I'll help you understand it. It's one of the oldest forms of storytelling, yet can be ideal for audiences today.

Story cycles can be traced back to ancient times and the oral tradition. It is well known that the serial, as a literary form, goes back to the 19th century and beyond, that the works of Dickens and other famous authors were serialized in magazines and newspapers. Fiction and nonfiction serials appeared in newspapers and magazines in the first half of the 20th century. But the form was adopted and adapted by electronic media, by radio, motion pictures and now television. I have made the case that virtually all television shows, including news reports, are serial narratives.

Witness, for example, the Elián González drama, the story that was ubiquitous in 2000 when I first began to gather material for this starter kit. It might help to inventory the elements that made that story ripe for serial narration:

  • It had a single character, a six-year-old boy, about whom readers would care.
  • The story had dramatic high points or potential "cliffhangers": the rescue at sea, the arrival of the father, the raid of the house.
  • The story is energized by a single "engine," a question we hope the story will answer: "What will happen to the boy?"

Let me slow down. Throughout the six chapters of this starter kit, I will go over these and other elements of serial narratives -- to describe the genre and to help you test whether your story might lend itself to serialization.

When I describe these standards, I draw one important distinction. I am writing about a long story with relatively short chapters. The chapters for my first three series average about 1,000 words and require about five to seven minutes of reading time. We'll address issues of length more fully later, but we've all seen narrative stories -- I'm inclined to call them sagas -- with chapters that require as much as 45 minutes of reading.

These two forms, the serial narrative and the saga, are not at war. In fact, they are first cousins, and many -- but not all -- of the principles that apply to one apply to the other. Where I find differences, I'll try to describe them.

Over the next six days, you will learn the secrets of serial narratives, including their benefits to newspapers and Web sites. You will learn tests you can apply to your story to see if a serial narrative is the way to go. You will learn the critical vocabulary necessary to talk about this kind of writing in creative and useful ways. Most important, you will learn...

...Well, I can't reveal that until tomorrow, because every serial needs a good cliffhanger.

Tomorrow: Chapter Two -- The Twelve Magic Steps


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Coming up
Susan: Thanks for your encouragement. Coming soon will be a chapter of this essay on the benefits of the serial narrative. In my experience, editors become more interested in experiments when they can imagine the benefits. Cheers. -- rpc
Roy Clark, 2:26 PM February 21, 2007
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